Make it simple

In order to make your site user friendly, try not to include a lot of JavaScript and flash animation effects, especially in the most important areas of your page, like the site menus. The important information must be easy to access, so I recommend the text format for it, instead of the more impressive, but sometimes difficult to display flash animation or JavaScript. Keep in mind that not all browsers and internet connections are able to display those properly. Your goal is for the information to reach the users, so keep it simple.

You should also know that JavaScript and flash websites can’t be indexed as well as text, because the search engines seek for keywords in order to determine the subject of the website. Too much JavaScript and flash animation on your site will confuse search engines preventing the proper index of it.

The use of colors

This is a very important feature of your site which can encourage or not the visitors to return. Colors you use for your background should be lighter than the ones of text, and the choice of colors should be fitting and pleasant to look at. The colors shouldn’t strain the eye. Also, the font size is very important and it should be just right so the text would be easy to read. Any wrong choices in those areas would discourage your visitors from returning to your website.

Make it easy to navigate

Have in mind your user’s perspective when you design your site. The pages should be easy to access. And easy means simple: a navigational bar that is text based instead of flash, images or JavaScript based. The latter are more spectacular but they complicate the use of your site. CSS provides some simple but good looking and efficient navigational bars.

Use CSS

In using CSS you receive linear web content, making it easier for users to access and navigate. The layout definitions CSS provides for you will make your text pleasant and attractive for the eye. Another important asset with CSS is that you’ll be able to arrange your content before the navigation link and it will still appear to the right or underneath it. Websites created with CSS help are easier and faster to load, which gives your web design Birmingham a consistent look no matter where it is accessed from.

Use PHP

If speed is not your main concern, than PHP websites are a great option for websites such as e-commerce websites, blogs and community websites. The PHP websites are very useful if your purpose is to collect information from your visitors or for forum type pages, where they can make comments of their own. There are a lot of web designers Birmingham that enjoy using PHP to design websites. The difference between PHP, CSS websites and HTML websites is that, even having a good loading time, they use a database to retrieve information.